WE DO GREAT BUSINESS
Climbing and outdoor clothing is often super tech and overpriced.
Backbone wanted to offer a relaxed, unpretentious line that was as fun to wear in the woods as in the city. Inspired by the small underground skate brands of the 80s and 90s, Backbone tracks bring a smile to trippers and daredevils, climbers and roadtrippers.
INSIDE AS OUTSIDE
We offer warm sweaters that you will literally wear six days a week. Whether around the fire, while camping, under your jeans coat not insulated enough for the winter, or to sleep in the beautiful star, you are going to have your backbone hoodies and fleeces on your back until they are full of holes.
Even then, you'll still be wearing them!
LOLLL
Let's tell each other: we love daddy's jokes, pocket word games, simple concepts that make you smile. Our tees and camis are sometimes inspiring, often silly ... and always happy!